Lost World’s Fairs
Jason Santa Maria from Mighty recruited us alongside Naz Hamid from Weightshift and Frank Chimero to work on a project to help Microsoft celebrate the release of Internet Explorer 9. Our job was to help design & build a website that showcased web typography, specifically in the new WOFF—Web Open Font Format. The team decided to create poster-style pages for Lost World’s Fairs that never were. Paravel was entrusted with the home page design.
El Dorado
A Hatch Show Print take on a 1924 fair in the golden city of El Dorado by Naz Hamid
Atlantis
Frank Chimero’s suboceanic journey to Atlantis— 18,123 pixels of adventure
The Moon
A futuristic, interplanetary look onward & upward to the Moon by Jason Santa Maria
The Buildout
As the designs were finalized, we took them and whipped up the web versions using HTML, CSS and Javascript. We were amazed ourselves at what’s possible on the web these days. A highlight for us was that this project facilitated the creation of Lettering.js, and with it, a new focus and appreciation for web typography.
To learn more about the process check out posts by Frank, Jason, Naz, Trent, and Dave.